And more research

Had a fantastic conversation recently with a powerful woman who used to work in the magazine industry at a very high level, and who now haunts corporate boardrooms.

Her advice was not alcohol-centered, but customer-centered:  every time we "touch" a customer, we have to make it count.  We have to give them a way to buy our product.  Luckily we already know how we'll be selling online so that key piece is figured out.

She was enthusiastic about our idea, and the emotional pull of our brand (which has not been revealed here).  She says she loves the intelligence of Three Meadows, the story and the way it has been developed, and she loves the blog -- yay!

So now we need to start getting some product out there!